Hello, I'm Susan. Director-level designer. Passionate collaborator. Hopeless dog lover. Here's some more about me...
Profile
With more than two decades of creative management experience, from the initial concept to the final execution, I am a driven leader who gives thoughtful yet meticulous creative direction. My primary strength is my ability to mentor designers while, at the same time, finding inspiration in the work of other enthusiastic and creative individuals. I believe this allows the team to produce fresh, results-driven campaigns that meet — and exceed — the client’s expectations.
Experience
I began my journey as a graphic designer in the corporate sector. Afterward, I made the transition to marketing agencies where I held various positions, including designer, art director, associate creative director and creative director. In these roles, I have had the unique privilege of working with a variety of B2B and B2C clients, creating successful integrated campaigns that included websites, digital platforms, promotional items, trade show booths and materials, catalogs, and more.
Skills
Listening is, first and foremost, one of my strongest skills. I firmly believe that careful listening is the key to understanding what a client wants and what they expect from projects and campaigns. I also ask a lot of good questions (that goes hand in hand with listening!) As a dedicated team member and mentor, I am always excited to help guide designers with their concepts and designs throughout every stage of the project. I am a patient and understanding leader (so don’t be fooled by my red pen!) with a hands-on approach with my projects, diving into my work from start to finish. I am organized, detailed-oriented and mindful of deadlines.
Tools
While I am more than willing to learn new programs and eager to develop additional skills, my primary tools are: ​
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Adobe InDesign
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Adobe Illustrator
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Adobe Photoshop
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Microsoft Word
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PowerPoint